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AI Search Wilhelm von Mayer, D.Sc. 11/4/26 AI Search Wilhelm von Mayer, D.Sc. 11/4/26

Google pulled AI Overviews off the top of brand searches. Now what?

On desktop, many brand AI Overviews now sit in the right column and your site is back on top. Google's PMax docs changed the same week. Two checks to run before anyone calls it a win.

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Google Ads Wilhelm von Mayer, D.Sc. 10/29/26 Google Ads Wilhelm von Mayer, D.Sc. 10/29/26

Can You Keep Your Google Ads Out of AI Mode? Not Really.

AI Mode ads just reached 10 more countries and US follow-up questions. Search, Shopping and PMax are in by default. A few controls still matter, and this week is the time to use them.

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Google Ads Wilhelm von Mayer, D.Sc. 10/27/26 Google Ads Wilhelm von Mayer, D.Sc. 10/27/26

PMax Will Now Grab Your Videos and Images. Here's the Off Switch.

Performance Max can add up to 10 crawled videos per asset group, and image extraction turns on by default for new campaigns from December 4. Here's what to review before Q4 peaks.

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Google Ads Wilhelm von Mayer, D.Sc. 10/27/26 Google Ads Wilhelm von Mayer, D.Sc. 10/27/26

Google Ads Finally Lets You Cap Display and Partner Spend

New channel prioritization controls let you rank Search, partners and Display, and cap low-priority spend. Display expansion changes in February 2027. Here's how to set it up.

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Google Ads Wilhelm von Mayer, D.Sc. 10/27/26 Google Ads Wilhelm von Mayer, D.Sc. 10/27/26

Google Now Pulls Coupons From Your Site Into Your Ads. Check Yours.

Since October 12, Google Ads can lift discounts from your website and show them in Search and PMax ads. Here's who's affected and how to stay in control of your margin.

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